CIM Qualifications

Our CIM pass rate is 96%†

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Launch or develop your marketing career from anywhere with a globally recognised CIM course 100% online.

We know it can be tricky to fit learning around a full-time job and a busy schedule, so we make it easy to shape your online CIM Marketing course around your life. You can learn from anywhere, whether it's during your lunch break, your commute, or from home.

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Learn online anywhere, anytime on your phone, tablet or laptop

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Shape CIM around your life and learn at your own pace

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From £71/month interest-free* with our flexible payment plans

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Unlimited tutor support from marketing experts

Why study an online CIM Marketing qualification?

Our online CIM Level 3 and 4 qualifications are ideal if you're new to marketing or are early on in your marketing career.

You'll develop a firm foundation of marketing knowledge, including the all-important marketing mix, enabling you to understand the theory and principles behind your day-to-day marketing tasks.

Depending on which course you choose, you could master a variety of in-demand marketing skills:

  • Mastering the key concepts of marketing and how they fit within an organisation
  • Planning and executing multichannel marketing campaigns
  • Understanding what influences consumer behaviour and the marketing environment
  • How to enhance product and brand management
  • Analysing, measuring, monitoring and improving marketing results
  • Using digital tools and techniques to support and enhance your marketing plans

You'll become a successful and well-rounded marketer, confident in your ability to contribute to marketing campaigns and deliver real results for your organisation.

CIM Student Reviews

"I definitely feel CIM will open up doors for me. I find myself applying the theory and ideas learned to my day-to-day role, contributing to the marketing planning process of my department. "

Tiffany Choules B2b Cim Level 3

Tiffany Choules

"I’ve never been one to speak up in a classroom, but being able to ask any question without feeling silly has made me confident. Learning what I want and how I want really does make all the difference."

85X85 Emily Maidment

Emily Maidment

"My CIM tutor supported me every step of the way and I thoroughly enjoyed the course – just like I did when studying my GCSEs with ICS Learn. ICS Learn have been a huge positive influence on my career."

85X85 Hayley Reynolds

Hayley Reynolds


We’re the UK’s most trusted online CIM provider, with a Trustpilot rating of Excellent from more than 8,000 independent reviews.

We regularly receive formal commendations from CIM for the outstanding results of our marketing students.

We’re also the world’s most experienced online learning provider, having been pioneers in distance learning for 130 years.

Our flexibility, unlimited support, and interest-free payment plans make it easy to shape learning around your life.

That’s why every year, thousands of students like you advance their careers with us.

Our CIM courses at Level 3 and 4 are designed for aspiring marketers and early-career marketing professionals.

They're ideally if you're currently seeking or working in an entry-level role such as:

  • Marketing Intern
  • Marketing Assistant
  • Marketing Executive
  • Marketing Administrator
  • Digital Marketing Executive
  • Content Marketing Executive
  • Communications Executive
  • Campaign Assistant

If you're in a more senior marketing role, CIM also offer Level 6 and 7 qualifications suited to Marketing Managers, Directors, and other experienced marketing professionals.

The CIM Level 3 Foundation Certificate in Professional Marketing is perfect for you if you're new to marketing. No previous experience or qualifications are required.

The CIM Level 4 Certificate in Professional Digital Marketing is ideal if you have some basic marketing knowledge and at least one of the following:

  • 1+ years' experience working in marketing
  • A university degree
  • A relevant Level 3 qualification
  • International Baccalaureate equivalent to NQF Level 3 or above

The short CIM Level 4 Award in Digital Marketing Techniques is one unit from the Level 4 Certificate taken as a standalone course. It's ideal if you want to focus on upgrading your digital marketing skills.

If you're a more experienced marketer, CIM also offers Level 6 and Level 7 qualifications, which are equivalent to an undergraduate and Master's degree respectively.

Certificate and Award indicate the length and scope of your qualification. 

CIM Certificates are medium-scope qualifications which cover a variety of essential marketing topics.

CIM Awards are bite-sized qualifications which will focus on one topic, like digital marketing.

Download Your Free Course Guide

* Any offer of credit is made by ICS Learn and is subject to your status and eligibility.

† 96% pass rate based on CIM Level 3 & Level 4 students’ results during the December 2020 and April 2021 assessment diets