Course Overview
Learn more about managing organisations, and the external environment in which they operate. Discover how organisations respond to change and plan strategically for the future. Understand the roles of business support functions like HR, finance, operations and IT. Gain a thorough understanding of marketing principles. Improve your planning and time-management skills through practical steps on how to create, develop and implement marketing plans effectively.
Entry requirements
For full details please speak to one or our specialist course advisors on 0800 096 8436 who will talk you through qualifications you need.
Support and benefits
- All course materials designed by business and marketing experts
- Step-by-step modules to guide your learning
- Develops interpersonal and time-management skills merited by employers
- Successful completion of this course demonstrates your motivation, commitment and good work ethic
- Gain additional transferable skills in research, data analysis, IT, communication and report writing
- Full support from a dedicated ICS tutor to mentor and motivate you throughout
Career opportunities
Like other key business functions, there’s always strong demand for Marketing graduates in all types of industrial, commercial and financial organisations, as well as the public sector. You could find yourself working for a small independent or medium-sized company to one of the larger blue chip companies, who tend to offer more structured training, experience and promotion opportunities. Alternatively, you could become your own boss working as a self-employed marketing consultant. In whichever case, you’ll discover opportunities and challenges along the way.
Assessments
Module Specific